Creativity demands courage.

My journey in design began as a visual merchandiser, where I learned to understand the customer’s experience as they moved through a store. From eye-catching window displays to thoughtful product arrangements, I became captivated by the impact of user experience and how designers create memorable moments in the everyday.

Driven by passion and a willingness to explore, I transitioned into social media content curation, photography, email, and web design. Crafting integrated campaigns across print and digital strengthened my insight into how people engage with brands and content.

My path has continued to expand, leading me to master new skills, from developing websites and managing backend databases to overseeing website migrations and brand transformations. Today, I think big-picture, steering projects and campaigns from vision to execution, uniting teams to bring every concept to completion.