Web, Design, & Strategy
I’m Samantha LemMon, a senior brand designer who combines strategic thinking with deep web expertise to create digital experiences that deliver results. My work combines brand storytelling, scalable systems, and smart design, always with clarity, purpose, and an eye for what drives results.
Web & CMS Strategy
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Bio-Rad Clinical Diagnostics Website Redesign & UX Optimization
Led a comprehensive redesign of 40+ multilingual pages on Drupal CMS focused on brand consistency and responsive design.
Coordinated translation workflows to ensure localization across global markets.
Directed follow-up phase refining site taxonomy and navigation to improve SEO and reduce 404 errors.
Streamlined user journeys, enhancing overall usability and digital performance.
Delivered regulatory-compliant solutions balancing strict standards with user-centered design.
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Purpose-Built Trade Co — Design System & Modular Web Components
Created a scalable design system with modular content blocks in Shopify to support event microsites.
Ensured brand consistency and streamlined content updates across multiple pages.
Enabled rapid deployment and iteration of campaign assets, empowering marketing agility.
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Bio-Rad Web Project Management & Cross-Functional Leadership
Led web initiatives by optimizing workflows and coordinating across product, marketing, legal, and regulatory teams.
Managed stakeholder reviews and timelines to ensure on-time delivery of complex digital projects.
Balanced compliance demands with creative flexibility to maintain project momentum and quality.n goes here
Learning & Educational Program Design
I captured the photography for each recipe, designed social media posts, and developed SEO-engaged blog posts. These visuals and stories were shared to inspire healthy eating and bring the community closer to their wellness goals.
Brand Systems & Visual Identity
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Bio-Rad Clinical Diagnostics Website Redesign & UX Optimization
Led a comprehensive redesign of 40+ multilingual pages on Drupal CMS focused on brand consistency and responsive design.
Coordinated translation workflows to ensure localization across global markets.
Directed follow-up phase refining site taxonomy and navigation to improve SEO and reduce 404 errors.
Streamlined user journeys, enhancing overall usability and digital performance.
Delivered regulatory-compliant solutions balancing strict standards with user-centered design.
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Purpose-Built Trade Co — Design System & Modular Web Components
Created a scalable design system with modular content blocks in Shopify to support event microsites.
Ensured brand consistency and streamlined content updates across multiple pages.
Enabled rapid deployment and iteration of campaign assets, empowering marketing agility.
-
Bio-Rad Web Project Management & Cross-Functional Leadership
Led web initiatives by optimizing workflows and coordinating across product, marketing, legal, and regulatory teams.
Managed stakeholder reviews and timelines to ensure on-time delivery of complex digital projects.
Balanced compliance demands with creative flexibility to maintain project momentum and quality.n goes here
What’s inside
Module 1
Maybe you want to turn a hobby into something more. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
Module 2
Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Maybe you want to turn a hobby into something more.
Module 3
Maybe you want to turn a hobby into something more. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
Limited Enrollment
Limited Enrollment
✺ Frequently asked questions ✺
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.